Retail

Retail refers to the process of selling goods and services directly to consumers for personal use. It is a critical part of the supply chain that connects manufacturers or wholesalers with end users. Retail encompasses a variety of formats, including physical stores, online shops, kiosks, and other venues where products are sold to the final consumer. The primary objective of retail is to provide customers with products that meet their needs at competitive prices, while also delivering an engaging shopping experience. Retailers can operate in various sectors, such as clothing, electronics, grocery, and home goods, and their strategies often include marketing, customer service, merchandise presentation, and inventory management to maximize sales and customer satisfaction.